Get Your Work Out There! Tips to Get Arts Events Advertised in the Seattle Area.

21 Jan

In the spirit of Career Week, which begins this coming Monday, here are some insightful resources for working artists, musicians, writers etc.

Get the Word Out About Your Arts Events

Want to get the word out about your arts or cultural event or exhibit? Here are some free places to post information and local arts media contacts. As you work regularly with editors, reporters and critics, get to know each person’s personal preference regarding contacts, e.g. some prefer e-mail, some prefer faxes.

On-line Events Calendars:
More people are accessing event information on-line. Each has a slightly different way to submit information, so just follow the directions on each Web site. Some local places to start:

* City of Seattle
* Craig’s List
* KING 5 TV – Calendar
You must be an individual or organizational member of Theatre Puget Sound to post listings.
* Sponsored by the Seattle’s Convention & Visitors Bureau.
* Seattle Spin – Send to
* E-mail to find out how to register.

Two sites that list various event calendars can be found at:

* The Seattle Networking Guide
* FullCalendar Promotion Service

Major Newspapers
Send your press releases to the local newspapers. Here are some of the dailies and weekly papers to begin with. (For details about what to include in a press release, see the Arts Resource Network.)

* Seattle Post-Intelligencer

Send press releases to the P-I Arts and Entertainment Editor, Box 1909, Seattle, WA 98111-1909, call (206) 448-8343, or send faxes to (206) 448-8174. E-mail and/or call the appropriate contact person:
o Arts and Entertainment Editor – Duston Harvey, (206) 448-8343
o Theater Critic – Joe Adcock, (206) 448-8369
o Movie Critic – William Arnold, (206) 448-8185
o Music and Dance Critic – R.M. Campbell, (206) 448-8396
o Art Critic – Regina Hackett, (206) 448-8332
o Book Critic – John Marshall, (206) 448-8170
o Pop Music Critic – Gene Stout, (206) 448-8383
* Seattle Times
To submit your event for inclusion in, Seattle Times, and entertainment and recreation calendars, fill out their event submission form or fax your press release to (206) 464-2239. Event submissions for the newspaper must be received at least 10 days in advance of publication. Be sure to include the location of the event, price, times, a contact number available to the public and a contact person for verification purposes. E-mail and/or call the appropriate contact person:
o General e-mail:
o Ticket Editor – Raina Wagner, (206) 464-8147
o Classical Music Critic – Melinda Bargreen, (206) 464-2321
o Theater Critic – Misha Berson, (206) 464-2383
o Music Critic, Jazz – Paul de Barros, (206) 464-3247
o Art Critic – Sheila Farr, (206) 2270
o Pop Music Critic – Patrick MacDonald, (206) 464-2312
o Movie Critic – Moira Macdonald, (206) 464-2725
o Music Critic, Clubs – Tom Scanlon, (206) 464-3891
o Book Critic – Michael Upchurch, (206) 464-8793
* Seattle Weekly
To submit listings, e-mail details to
* The Stranger

For calendar event submission and info, e-mail
* Neighborhood newspapers
International Examiner
Send releases to
* Northwest Asian Weekly
Send your release to
* Pacific Publishing’s papers serve the University District, Ravenna, Roosevelt, Laurelhurst, Sand Point, Wedgewood, Wallingford, Fremont, Phinney Ridge, Green Lake, Greenwood, Queen Anne, Magnolia, Madison Park, Broadmoor, Washington Park, Madrona, Madison Valley, Leschi, Capitol Hill, First Hill, Beacon Hill, Mt. Baker, South Hill, International District and Kirkland.
* Robinson News publishes Ballard News Tribune, West Seattle Herald, White Center News, The Highline Times, The Des Moines Times and Federal Way News.

Most radio stations accept a written public service announcement (PSA); some will take a pre-recorded PSA. Check the Web site of the radio station you think best matches your audience. Many stations belong to the Puget Sound Broadcasters Association or Washington State Association of Broadcasters. Both organizations list links to their members. KUOW and KPLU are our two local public radio stations; both cover the arts and culture.

Seattle Channel, the City’s municipal television channel, is committed to covering local arts and culture. Submit information well in advance of the event to Seattle Channel. Send releases to local TV newsrooms via e-mail:


KOMO-TV’s Northwest Afternoon provides free Public Service Announcements for community groups. However you must bring a group of 15 or more people to be in their audience. In exchange, one person in your group will tape an announcement of your event to air during the program. It reaches a lot of people throughout Western Washington. To sign up for this, go to KOMO’s Web site.

If you’d like to develop a broader media list, check out the Puget Sound Media Directory.

For more tips and resources, visit:


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